Designing Growth: How EnInGeP Helped Shema Sahiti Reach New Markets Through Digital Marketing
Every dress tells a story. For fashion designer Shema Sahiti, those stories begin in her atelier in Prishtina, where sketches become handcrafted bridal gowns and evening dresses. Today, they often begin somewhere else too, on a phone screen, where a photograph or a short video introduces her work to women looking for the perfect dress. That digital journey […]